Blog
Improving donor retention for non-profits in 2023
Developing the donor base is crucial for any non-profit organization, but it is often tempting to invest more in donor acquisition than in donor base ...
DEM and Artificial Intelligence: the future of Direct Marketing
Direct Email Marketing is one of the traditional tools of web marketing which, even today, if used correctly, can bring innumerable advantages to companies, allowing ...
Customer Centricity and Artificial Intelligence: the foundations of a winning business
In today's context, the paradigms on which a company must base itself to be able to maintain itself as a successful business are constantly changing, ...
Online comparators and Telesales, how Artificial Intelligence allows you to maximize sales
We've all found ourselves in front of an online comparator at least once in our life, whether it was to choose the best offer for ...
How Artificial Intelligence is revolutionizing the world of Non-profit organizations
Non-profit organizations are entities that carry out activities of general interest and social utility without making a profit and whose revenues must be reinvested to ...
Customer Care and Artificial Intelligence: the customer at the center
In today's context, any success story in the business environment can only start from maintaining an idyllic relationship with its customers. The world has changed, ...
How to increase sales by selecting the right contacts thanks to Artificial Intelligence
The Call Center represents a very important means of contact for companies, as it allows the brand image to be conveyed while maintaining human contact ...
Artificial Intelligence and predictive value models for effective debt collection
Debt collection is a very complex activity which, to be successfully completed, requires companies to have in-depth knowledge of both the profiles of the debtors ...
Utility and Anti-Churn: how to increase retention rate with Artificial Intelligence
In today's liberalized and hyper-competitive energy market, one of the biggest challenges for utilities is to lower the churn rate. We have already discussed in ...
Artificial Intelligence and Phone Collection: assigning the best agents to the most complex practices
Debt collection campaigns can be very complicated to manage and the companies that manage them must take into account numerous variables in order to achieve ...
Win-Back: recover your customers with Artificial Intelligence
We have seen in some previous articles how investing in retention is a fundamental factor for a company, allowing it not only to strengthen its ...
Click-to-Call and Call-Me-Back, how to maximize inbound sales thanks to Artificial Intelligence
Acquiring a warm contact from lead generation campaigns (whether they are DEM, digital advertising or online comparators) has a high cost and can be complicated ...