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Telesales

Customer Care and Customer Service: the ace in the hole of sales

Customer Service and Customer Care are not only touchpoints by which we talk to the customer, but they can also become essential sales aids. With a direct line to the customer, their function of finding solutions, and providing a positive experience with the brand, these two company activities can in effect help create warm leads and set the stage for eventual up-selling or cross-selling actions if carried out in the right way.

The right message to the right person: the Customer Service that sells

For the modern consumer, personalized services are more important than ever. According to Epsilon research, on a panel of 1,000 respondents aged 18 to 64, 80 percent said they are more willing to buy when they receive an offer customized to their needs. When Customer Service offers him something that fully reflects his needs of the moment, that phone call is no longer seen as a sale but as a solution to a need.

CRM and AI to Increase your Sales

The role of Artificial Intelligence will be increasingly important in the Sales Sector. One of the biggest implementations is taking place in CRMs, the very system that facilitates sales but is often not optimized enough to do so independently. Thanks to the combination of CRM and Artificial Intelligence, in the near future we will see these transformations where they are most impactful and able to change the way we are used to looking at a CRM.

Telemarketing and Telesales: what to choose to increase sales?

The phone is the hub around which much of our daily activities revolve. Over the years its appearance, its technology and the ways in which we use it have changed, but the marketing activities that involve it are the same. Telemarketing and Telesales are still among the best sales channels and manage to turn a simple contact into a customer.
Telemarketing and teleselling are often considered interchangeable activities, but they have unique values that, once understood, can make the difference in the success of a campaign.

Il teleselling al tempo del coronavirus, teleselling, coronavirus

Risks in telesales at the time of the coronavirus

Staff shortages and declining sales, the growing negative feeling in the population towards the brand that continues its contact activity, are the major problems of telesales in the time of the Coronavirus. We have already talked about how the drastic reduction in staff due to the current pandemic has affected contact centres and all those locations where telesales operators work. Where there used to be three operators, suddenly only one person can work.

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