Revolution in Debt Collection: Why Artificial Intelligence is Essential
Introduction The adoption of AI by creditors is transforming the landscape of the financial sector. Institutions are integrating advanced technologies to improve their processes, achieving tangible results in debt collection. Overview of AI Adoption by Creditors Creditors can benefit from a more personalized approach in case management, and the use of artificial intelligence can lead […]
The Opportunities of AI in Insurance Sales
Introduction Artificial Intelligence (AI) is transforming the insurance sales industry. Thanks to cutting-edge technologies, companies can now: This article aims to explore the opportunities of AI in insurance sales, highlighting how the integration of artificial intelligence can generate tangible results. The relevance of the topic is clearly evident in the current context, characterized by increasing […]
Ways AI Can Help Manage Customer Churn
Introduction Customer churn management represents one of the main challenges for modern companies. The ability to retain customers is crucial for long-term success. With the increase in competition, customer retention becomes a fundamental strategic objective. Churn analysis allows identifying the reasons why customers leave and implementing effective strategies to improve their experience. Artificial intelligence is […]
Increasing Customer Retention in Telcos: An AI-Based Approach
Introduction Customer retention is crucial in the telco sector. Keeping existing customers requires a strategic approach, considering the high costs associated with acquiring new customers. Objectives of the Article The use of AI offers significant opportunities to improve customer loyalty. Advanced AI and ML technologies allow for the analysis of behaviors and preferences, customizing interactions […]
E-commerce: The Effects of AI on the Customer Journey Introduction E-commerce has radically changed the way businesses interact with customers. With the increase in digitalization, it has become essential to adopt innovative solutions to remain competitive. In this context, artificial intelligence (AI) plays a key role in improving the customer experience, known as the customer […]
Data Science and AI together for business acceleration
Data Science and AI together for business acceleration Introduction The growth of Airbnb has been extraordinary, with a 43,000% increase in five years. This success has been made possible by the integration of data science and artificial intelligence, essential tools for modern businesses. In this article, we will explore how Airbnb uses these tools to […]
Artificial Intelligence and Real-Time Lead Scoring for Your Inbound Campaigns
Introduction The addition of artificial intelligence in lead scoring represents a fundamental turning point for inbound campaigns. Artificial intelligence platforms, such as BigProfiles, use advanced algorithms to analyze potential customers’ data in real time, greatly improving the effectiveness of marketing strategies. Importance of Real-Time Lead Scoring Objectives of the Article This article will explore: What […]
Success case Teleperformance
Find out how Teleperformance achieved its goals using BigProfiles Sandra Suárez Head of Transformation Teleperformance Iberia&Latam “We incorporated the tool and started working on a purchase prediction model and immediately saw that the model was reliable. This model allowed us to more accurately identify customers with a higher propensity to purchase, leading to better sales […]
Success case Save The Children
Find out how Save the Children achieved its goals with BigProfiles Barbara Bellisari Head of Mass Marketing Division @Save the Children “Why did we want to create a propensity model? To optimize the segmentation of a fundraising campaign and improve its performance.” Barbara Bellisari Head of Mass Marketing Division @Save the Children “Why did we […]
The Cost of Churn: Why Your Business Can’t Afford It
Introduction Churn, or attrition rate, represents the percentage of customers who stop using a service or cancel a subscription within a given period. This phenomenon is fundamental for companies, especially those based on subscription models, as it directly affects business earnings. Understanding the economic impact of churn is crucial for any business. A high attrition […]