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Data Driven Strategies: business success through Artificial Intelligence

Each organization has the objective of studying and putting into practice strategies that enable it to reach its objectives and the top of its market. However, these strategies do not always prove to be effective and, in most cases, this is found within those organizations still attached to more traditional and vertical systems, which rely on strategies based on personal feelings or very often on incomplete analyses, unable to provide a complete picture of the constantly changing market or, more importantly, of what is required by consumers.