Click-to-Call and Call-Me-Back, how to maximize inbound sales thanks to Artificial Intelligence
Acquiring a warm contact from lead generation campaigns (whether they are DEM, digital advertising or online comparators) has a high cost and can be complicated to manage, as we have seen in this article, but once obtained, companies have a great opportunity to succeed at closing sales.
How to predict the expected value of a recovered debt thanks to Artificial Intelligence
Companies that deal with debt collection can have different types of objectives, some related to the quantity of recoveries, others related to the quality, that is the value of the recovered amount. The first, as we have seen in this article, refers to how many positions you are able to recover in a given period of time, while the second, which we will cover today, refers to the overall value recovered from the debts treated.