The Opportunities of AI in Insurance Sales
Introduction Artificial Intelligence (AI) is transforming the insurance sales industry. Thanks to cutting-edge technologies, companies can now: This article aims to explore the opportunities of AI in insurance sales, highlighting how the integration of artificial intelligence can generate tangible results. The relevance of the topic is clearly evident in the current context, characterized by increasing […]
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Online comparators and Telesales, how Artificial Intelligence allows you to maximize sales
We’ve all found ourselves in front of an online comparator at least once in our life, whether it was to choose the best offer for electricity and gas, the most convenient telephone operator, or the next flight for the summer vacation. In an increasingly complex world, online comparators provide consumers with all the information necessary to be able to clarify the sea of offers and find only the one that best suits their needs. It is no coincidence, in fact, that it is a sector in constant growth and increasingly competitive in which to be able to stay at the top of the market, in addition to selling advertising space on its site, each comparator must be able to continuously increase the sales made through their portal, from which they receive commissions for each new customer or a percentage of the value of the signed contract.
How to increase sales by selecting the right contacts thanks to Artificial Intelligence
The Call Center represents a very important means of contact for companies, as it allows the brand image to be conveyed while maintaining human contact and making it possible to customize the experience according to the customer’s needs. It is no coincidence that companies belonging to various sectors, from Utilities to Telcos, and even debt recovery and non-profits, use it to improve their results in terms of acquisitions, retention, cross-selling and collection, contributing to constant growth of this market, as we have already seen in this article.
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Predict customers behaviour Predict purchases, churn, cross-selling, debt repayments and much more with Artificial Intelligence. How it works The power of automatic machine learning Train a predictive model just by plugging in your CRM Whether it’s purchase or churn, each behaviour you want to predict needs its own predictive model. By connecting your CRM, BigProfiles […]
Cross-selling and Artificial Intelligence: how to enhance your Customer Base
The relationship between a consumer and a company does not end at the moment of conversion, rather, it can be said that this moment is only the beginning. From the company’s efforts to try to acquire new customers, we move on to all those activities and strategies that need to be implemented to keep the newly acquired customer tied to the brand and to increase their Customer Lifetime Value, by trying to sell them complementary products that meet their needs.
Telcos, AI and Telesales: optimising campaigns while reducing market pressure
Telecommunications is a constantly changing and highly competitive sector that, since the liberalization of the market in the late 90s, has become the protagonist of a massive growth that has led to a multiplication (sometimes uncontrolled) of telecommunications operators that today sees the giants of the sector share the market with a myriad of other competitors, often newer and coming from heterogeneous markets (examples in this sense are, for the Italian market, 1voce owned by Carrefour or Green Mobile that in addition to dealing with telephone services is provider of Electricity and Gas).
Telemarketing and Telesales: what to choose to increase sales?
The phone is the hub around which much of our daily activities revolve. Over the years its appearance, its technology and the ways in which we use it have changed, but the marketing activities that involve it are the same. Telemarketing and Telesales are still among the best sales channels and manage to turn a simple contact into a customer.
Telemarketing and teleselling are often considered interchangeable activities, but they have unique values that, once understood, can make the difference in the success of a campaign.
Employee Retention: the secret to a successful Contact Centre
Employees are the lifeblood of all businesses and in every sector of the business, ensuring their satisfaction means increasing the efficiency of their work; there are activities that encourage this constant flow, and they are called Employee Retention.
Risks in telesales at the time of the coronavirus
Staff shortages and declining sales, the growing negative feeling in the population towards the brand that continues its contact activity, are the major problems of telesales in the time of the Coronavirus. We have already talked about how the drastic reduction in staff due to the current pandemic has affected contact centres and all those locations where telesales operators work. Where there used to be three operators, suddenly only one person can work.